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77 Media · Services · Content creation

Content creation services, by the month.

From $499 a monthRaw files yoursNo contract

A half-day shoot on its own runs about $2,850 in this market, and then you still have to edit it. We shoot, cut, subtitle and size a month of photo and video for one flat fee, and the raw files are yours. From $499 a month.

Six things we do. Not six things we upsell.

Shooting, cutting, subtitling, writing and delivering are the job. The three packages below say how much of each you get, and which one puts a camera in your workshop.

Made for the scroll

Short video cut for
a thumb, not a boardroom.

  • 9:16 for reels and stories, 1:1 for the grid, 16:9 for your site, from one shoot.
  • Subtitles burned in, because most people watch with the sound off.
  • The first three seconds earn the rest. That is where the work goes.
Real, not stock

Your team, your work,
your actual van.

  • Stock photography looks like stock photography, and customers know.
  • We shoot the people who will answer the phone when a customer calls.
  • Photos and video from the same visit, so it all matches.
One visit, a month

One shoot day feeds
a month of posting.

  • A shot list agreed before anyone turns up, so nothing is wasted.
  • Photos, short video, the team and the work, all in one session.
  • Cut into enough pieces to keep the month full.
Words too

Captions written by a person.
Not generated and pasted.

  • The copy is part of the content, not an afterthought at the end.
  • Written in your voice, for the platform it is going on.
  • Ready to post, or handed to your social plan to schedule.
You keep it

The raw files are yours.
All of them.

  • Originals delivered, not just the finished cuts, and yours to reuse.
  • No licensing games, no re-use fee, no asking permission later.
  • Organised in a folder you can actually find things in.
No lock in

A flat monthly fee.
Cancel any month.

  • $499, $999 or $1,799. On this page, not behind a quote form.
  • No contract, no minimum term, 30 days’ notice.
  • Extra shoot days quoted before we shoot, never after.
No contract, cancel any monthYou own the account and the dataThe price is on this pageNo setup fee

How a month of content gets made, step by step

Five steps. Nobody turns up without a shot list.

the shot listWHAT WE ARE MAKING, AND WHYNOBODY TURNS UP WITHOUT A LIST
REC00:42IN ONE VISITphotosshort videothe teamthe workone day, a month of posts
ONE SHOOT, EVERY SHAPE9:16 reels1:1 grid16:9 site
WRITTEN, NOT GENERATEDSubtitles burned inbecause 80% watch on mute
your folder / this monthDELIVEREDScheduled for you, and the raw files are yours

Three packages. Three prices. No quote call.

Pick by how often you need fresh footage. Each package says what it adds and what it does not, including exactly how many shoot days you get.

Starter

For a business with a phone full of usable footage and no time to do anything with it.

$499/ month

no shoot, we work from yours

12 pieces a month
From your footage
Delivered monthly

Package includes:

  • Content
  • 12 finished pieces a month from the photos and footage you send
  • 4 of them short video, cut and subtitled
  • Craft
  • Cut to 9:16, 1:1 and 16:9 so one piece works everywhere
  • Colour and sound cleaned up, graphics in your colours
  • Words
  • Captions written by a person for every piece
  • Delivery
  • Everything in a shared folder, raw files included

Not included

  • A shoot day. Starter works from what you send
  • Scheduling and posting, which start on Growth
  • On-site photography, which starts on Growth
  • Extra pieces beyond twelve, quoted first
Leader

For a business posting daily that cannot keep running the same library of photos past the same people.

$1,799/ month

a shoot every month

32 pieces a month
Half-day shoot monthly
Delivered fortnightly

Everything in Growth, plus:

  • Shoot
  • A half-day shoot every month, so the feed never repeats itself
  • Content
  • 32 finished pieces a month, 14 of them short video
  • One longer piece a quarter: a proper brand or explainer video
  • Craft
  • Motion graphics and animated titles where they earn their place
  • Delivery
  • Delivered fortnightly, so nothing waits a month to go out

Not included

  • Shoot days beyond the monthly one, quoted before we shoot
  • Paid actors, studio hire and licensed music, quoted first
  • Advertising spend, which is priced on the ads page

No setup fee, no contract, 30 days' notice. Every raw file is yours, including the shots that did not make the cut. Extra shoot days are quoted before we shoot.

What content creation costs

A month of content against what one shoot costs on its own. This is the gap the monthly fee closes.

Content creation and video production pricing: 77 Media against the published market rates
Who makes itCostWhat that buysFootage
77 Mediaa month of content, flat$499 to $1,799Per month, publishedYours
A production companyper project$2,850 to $5,300A half or full day shootlicensed
A freelance videographerby the day$600 to $1,200Per day, editing on topvaries

Market rates read September 2026 from JLB Media, which publishes a half-day shoot from $2,850 and a full day from $5,300, and Capture, which puts freelance day rates at $600 to $1,200 and small production projects at $5,000 to $20,000. Rates move. If you find one out of date, tell us and we will correct it.

Loved by the owners we work for

Happy clients

Real Boston owners. Real businesses we work for, month after month.

12+

Local businesses served

$100K

Ad budget we manage

94%

Clients who stay

10 yrs

Years in Boston

ACP Waterjet

Waterjet cutting · Boston, MA

5.0

“Our old site was slow and buried the quote button. They rebuilt it, wired up the tracking, and now I can see where a job actually came from. I message Nitin direct and it gets fixed the same day.”

The Boston Artistry

Beauty studio · Boston, MA

5.0

“We used to post whenever somebody remembered. Now it goes out every week without me thinking about it, and bookings come in from Instagram instead of word of mouth alone.”

Lamour Clinic

Medical clinic · Boston, MA

5.0

“We were invisible when people nearby searched for us. They cleaned up the Google listing, got the reviews answered, and the phone started ringing from the map.”

Kumar Jee Photography

Photography · Boston, MA

5.0

“No account manager, no slide deck. I talk to the person doing the work. For a business my size that is the whole difference.”

The Desai Foundation

Nonprofit · Boston, MA

5.0

“We are a nonprofit, so every dollar has to earn its place. They treat our budget like their own, the work ships on time, and the reporting is plain enough to hand straight to our board.”

Questions people actually ask

Tap a question. Anything we have not covered, ask on the call.

Ours is $499, $999 or $1,799 a month for a month of finished photo and video. For comparison, one published rate card puts a half-day shoot at $2,850 and a full day at $5,300, and freelance videographers average $600 to $1,200 a day before editing.

Bought on its own, a small project runs $5,000 to $20,000 and animation is quoted at $2,000 to $5,000 per finished minute. We include a longer brand or explainer piece every quarter on Leader, inside the monthly fee, because we are already there shooting.

Starter works entirely from what you send, and for a lot of trades a phone camera and a decent eye is enough to start. Growth adds a half-day shoot every quarter and Leader one every month, which is where the difference really shows.

One finished thing ready to post: an edited photo, a graphic, or a short video cut and subtitled. A single video cut for reels, the grid and your website counts as one, not three, because we are not going to pad the number.

Yes, all of it, including the raw files and the shots that did not make the cut. No licensing games, no re-use fee and no asking us for permission in two years.

From Growth up we can schedule straight into your accounts. If you want the whole channel run, captions, replies and all, that is the social media plan and it is priced separately.

Yes, and a person writes them. The copy is part of the content, not something bolted on at the end by a generator.

On site with you, anywhere in Greater Boston. Your workshop, your clinic, your van, wherever the work actually happens. Travel beyond that is quoted before we book it.

We quote it before we shoot, never after. Your plan's shoot allowance is stated on the card so there is no argument about what was included.

No. No contract, no minimum term, 30 days' notice on every plan.

Book the call. Leave with a plan.

We can help

Thirty minutes. No slide deck, no pressure. Tell us what is not working and we will tell you what we would do about it, whether you hire us or not. Ready to skip it? Name the package in the message and we will send the questionnaire and your start date.


Trusted by

ACP WaterjetThe Boston ArtistryLamour ClinicKumar Jee PhotographyThe Desai Foundation

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